Relevance. There are set of terms and theories, that describe human`s experience of interaction with the outside world. This leads to difficulties in comparing and analyzing the results of empirical studies of human representations of the world. This phenomenon is clearly manifested in the study of human concepts of the personal computer, actively developed by psychologists and specialists in human-computer interfaces design.

Objective. In this work we pretend to explain the requirements for empirical study of personal computers mental models (MM) structure in the framework of cultural-activity paradigm, based on the analysis of the history of MM research in various areas of cognitive psychology and cultural activity approach.

Results. We discussed the main approaches to the study of mental models in psychology, characteristics of MM and specificity of methods of their study. The concept of MM is compared with similar constructs developed in various areas of psychology: "cognitive map", "scheme", "mental representation", "meaning", "image of the world". We also analyzed the possibility of operationalization of this construct. The MM concept are compared with the A.N. Leontiev`s concept of the «image of the world» and features of the MM researches in cultural activity paradigm was showed. The concept of MM is discussed in the context of different approaches to the study of meanings in linguistics and psychology: the approach of fixed meanings and research of embodied cognition. Finally, we describe the main characteristics of MM, which should be taken into account to plan an empirical study of human representations of personal computers.

Conclusion. In the construction of empirical research of personal computer`s MM we should require special attention to such characteristics of MM, as their consistency, cultural dependency and integrity; methods of such study should take into account the own activity of the subject.

Relevance. The problem of finding the meaning of human existence is relevant at all times and in all Nations. The study of this problem has a pronounced interdisciplinary character. In the presented work interests of psychology of art, semiotics of cinema, psychology of religion, ethics intersect, and for processing of the received data the modern mathematical apparatus of multidimensional statistics is used.

Objective. Based on the perception of the film on the Buddhist theme to explore the depth of its understanding by a group of young Russians: to highlight the system of personal constructs (Kelly) perception of the film; to determine the cognitive complexity of the group consciousness of respondents-viewers; to analyze personal meanings that have arisen in different viewers with a particular understanding of the film.

Methods. We used methods of psychosemantic research using the method of triadic choice J. Kelly and the subsequent scaling of characters of the movie and the added roles on the personal designs made by respondents. The respondents, 38 graduate students, undergraduates and students of different faculties of Lomonosov Moscow State University.

Results. Application of the method of triadic choice G. Kelly made it possible to reveal a system of personal constructs and on their basis to build a semantic space, set by the basic categories-factors, through the prism of which the perception and awareness of the film. Received 8 interpretable factors, showing the elements of the fabric of the film and made the focus of understanding of the respondents: "Youth, inexperience — Wisdom, maturity", "Selfishness — Humanity", "Focus on the sacredness — Focus on secular life and society," "Passivity, inertia — Active life position", "Rationality — Following the passion", "Openness to experience — Conformism", "Afflicted, miserable — Enjoying life", "Masculinity — Femininity".

Conclusions. Viewers of a feature film realize its meaning in different ways and at different levels. Some are aware of it at the level of the storyline and evaluation of the characters; others are aware of the philosophical, existential meaning of the work and relate it to their spiritual quest. The work of art as a carrier of the meanings inherent in it requires the viewer to actively comprehend, initiates the work of thought, counter spiritual creativity of understanding.

The paper analyzes the emergence of the concept of motive in Alexey N. Leontiev’s early writings and its correspondence to Kurt Lewin’s ideas and to the distinction of intrinsic versus extrinsic motivation and the concept of the continuum of regulation in the present day self-determination theory of E. Deci and R. Ryan. The distinctions of extrinsic motivation based on reward and punishment versus “natural teleology” in K. Lewin’s works and of (extrinsic) motive versus interest in early A. N. Leontiev’s texts are explicated. The relationships between motive, goal, and personal meaning in the structure of activity regulation are analyzed. The author introduces the concept of quality of motivation referring to the degree of correspondence between motivation and one’s needs and authentic Self at large; the complementarity of activity theory approach and self-determination theory as regards the quality of motivation issue is highlighted.

From the standpoint of transspektiv approach examines trends in the development of the problem of consciousness in science, which is at an early stage of transition to a new paradigm settings post-nonclassical level. The basic controversy that arose in the classical and nonclassical stage of development psychology of consciousness. Argues that the resolution of these contradictions must use thinking of a higher system level, a fact that leads to the tendency of transition of science to the new paradigm of science settings. We consider three factors that determine the current status of the problem of consciousness. One of them is due to the peculiarities of social development, by which the problem of consciousness is today one of the most important problems. The second factor is due to changes in the structure of scientific knowledge, which show that the multi-disciplinary approach begins to transform into a trans-disciplinary campaign, thus ensuring the integration of science and human knowledge needed to solve the problem of consciousness. The third factor is the internal tendencies of development of psychological science. Showing the stages of evolution of psychological thinking: stand features one-dimensional binary logic inherent in classical science, binary-ternary logic, which uses non-classical psychology. In a multi-dimensional logic, which develops post-nonclassical science, man is viewed as a complex spatiotemporal organization, open to the world and to himself self-developing system, and consciousness does not open in a discrete part (as a functioning body), and in its continuity and long-range. In the post-nonclassical perspective meanings appear as special psychological structures that provide substantive content of consciousness and suggest ways in which people can act, realizing sense and the value of their actions.