The concept of “multipolar world” is analyzed in the presented article; some perspectives of social-psychological research of forming multi-polarity in the present world are outlined. The students’ representations of multipolar world and of the countries-centers of influence in the modern world were analysed from the social representations theory perspective. 

The article is devoted to the review of feacheres of a process of social categorization,its object and functions. The specific of use of this process in main theories of psychology of social cognition is under the consideration.