Social perception while social networking
Psychological studies in social perception (named also person perception, or interpersonal cognition) are reviewed in the paper. Special interest is given to social perception in electronic — computer and Internet mediated- interaction, first of all in social networking. Construction of self-presentations is listed among the main psychological mechanisms of social perception management. It is shown that networkers often develop multiple and alternative self-presentations which include verbal as well as visual and audio materials. Self-presentations form the basis for network identities, or virtual identities; networkers often experiment (play, in their own words) with their identities by changing elements of self-presentations. The paper proceeds to empirical exposure of differences between real-life and electronic identities.
Recieved: 02/19/2014
Keywords: Array
Available online since: 30.06.2014
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